At the start of this month Phoenix Media/Communications Group announced they would be merging the 46-year-old alt weekly The Boston Phoenix with its style publication, STUFF into a new glossy magazine product called simply The Phoenix. The initial announcement and news was covered on August 1 in several locations including Boston Business Journal. Since that time additional information has been made available as to the launch date and information pertinent to advertising.
The new publication will debut on September 21 with a new weekly circulation of 107,000 and 350,000 weekly readership. Everett Finkelstein, VP Integrated Media for Phoenix Media Group (also AWN Executive Board Member) provided some of the details of the transition including the news that format of the other two altmedia Phoenix properties in Providence, RI and Portland, ME would remain unchanged for now.
The Boston Phoenix is a charter member of AWN.